Veronica Balli is a Data Scientist at Spotify, having progressed from Data Scientist I to Data Scientist II. Prior experience includes a role as a Product Analyst at Macy's and several positions at Publicis Sapient, where responsibilities ranged from Junior Associate to Associate in Data Science & Analytics. Veronica also served as Business Director at Swamp Records and gained analytical experience as an Operations Summer Analyst at Goldman Sachs.