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Shanell Boyd

Director Brand Partnerships at SpringHill Company

Shanell Boyd has a diverse and extensive work experience in the media and marketing industry. Shanell'smost recent position is as the Director of Brand Partnerships at The SpringHill Company, starting in 2023. Prior to this, they worked at DCP Productions as the Director of Brand Partnerships from 2020 to 2023, where they built relationships with clients and generated revenue growth. Shanell also has experience in business development and partnerships at MRC from 2019 to 2020.

Before joining MRC, Shanell worked as an Independent Marketing Consultant at S.B.B. Enterprises from 2016 to 2019. In this role, they assisted clients in developing and executing effective marketing strategies, resulting in securing significant sponsorships.

Shanell has also held positions at ABFF Ventures, LLC, TV One, iNDEMAND, Oxygen Media, AspireTV, and Comcast, where they gained experience in sponsorship and partnership marketing, partnership marketing, affiliate marketing, national account management, and marketing specialist roles.

Overall, Shanell Boyd has a strong track record of building relationships, generating revenue growth, and executing successful marketing strategies in the media and marketing industry.

Shanell Boyd holds a Masters of Communication in Media Marketing, which they obtained from Webster University between the years 2009 and 2011. Prior to that, they earned their Bachelor of Arts degree in Mass Communication/Media Studies from Tennessee State University from 1998 to 2002. Boyd is currently enrolled in the Black Entertainment Executives Pipeline Program at Diverse Representation, starting in 2021. Shanell also has a record of attending CUP, although no specific details regarding the degree or field of study are provided.

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Timeline

  • Director Brand Partnerships

    March, 2023 - present