Matthew Smith

Matthew Smith is a B2B marketing and communications strategist with extensive experience in driving business growth through content development and demand generation. Currently, they serve as the Director of Marketing at SPS Global, focusing on digital demand strategies and enhancing MarTech capabilities. Previously, Matthew held various leadership roles, including Global Marketing Director for GE HealthCare, where they led a $200M SaaS portfolio and drove significant market share growth. They also have a strong foundation in media and communications, having worked as a writer for Naperville Magazine and managed integrated marketing for the American Society for Surgery of the Hand. Matthew earned a Bachelor of Arts in Public Relations from Illinois State University.