Hector Salcedo is a knowledgeable professional with extensive experience in the bicycle and technology industries. Currently serving as a Field Guide at SRAM, LLC since January 2024, Hector supports bike shops and manufacturers by providing insights into the latest bicycle technologies and coordinating events. Previously, from June 2017 to December 2023, Hector excelled as Head of Service at Fly Rides, LLC and Fly Rides USA, managing service teams and building a strong community for electric bike users. Hector's background also includes significant roles at Hitachi Solutions America, Ltd., as Content Manager and Senior Account Manager, and at BioGenex as Laboratory Account Manager, focusing on customer engagement and sales growth. Hector holds a Bachelor's Degree in Molecular Toxicology from the University of California, Berkeley.
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