James Petersen

Product Analytics Manager at SRAM

James Petersen serves as Product Analytics Manager at SRAM, LLC, where responsibilities include guiding long-term strategy and product roadmaps for drivetrain categories while overseeing coordination between factory, engineering, sales, and operations. Previous roles at SRAM include Product Manager and Product Development Manager, focusing on global team direction, customer research, market analysis, and new product development. Prior experience includes positions at Strategy& as Manager and Senior Associate, leading performance improvement assessments and acquisition evaluations, and consulting roles at Huron Consulting Group. James started a career in the insurance industry and has garnered diverse project management experience across various sectors. James holds a Master of Business Administration from the Questrom School of Business at Boston University and a Bachelor's degree in Business Administration with dual concentrations in Entrepreneurship and Law from Boston University.

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