Matthew Beaudin

Matthew Beaudin is currently the Director of Communications at SRAM, where they work to elevate the family of SRAM brands across the media landscape. With 10 years of global sports marketing and public relations experience, they previously served as Communication + Marketing Director for EF Education First, overseeing communications for the Pro Cycling Team. Matthew also held the role of Senior Writer at VeloNews and contributed as Editor at the Telluride Daily Planet, showcasing a strong background in news-editorial work. Throughout their career, they have demonstrated a proven ability to implement creative strategies and manage stakeholder relationships effectively.