Tim Vandenbulcke

Tim Vandenbulcke is an accomplished marketing professional with extensive experience in brand management, innovation, and digital transformation across various industries. Currently serving as Manager Brand at St John WA since June 2024, Tim previously held the position of Marketing Manager at RAC WA, where significant consumer segmentation and marketing automation initiatives were implemented. Tim's notable roles include Vice President Marketing & Innovation at Ontex, where a global restructuring of the innovation strategy led to the launch of over 300 successful products and a 3% market share for a new brand in its first year. Tim's experience also encompasses leadership positions at HEINEKEN, Diageo, and KLM Airlines, demonstrating a strong background in both B2B and B2C marketing strategies. Tim holds multiple advanced degrees in marketing and management from prestigious institutions, including ESSEC and Vlerick Business School.