Karen Morrissey Bedard

Karen Morrissey Bedard has a diverse range of work experience in the field of marketing and communications. Karen currently serves as the Associate Director of Advancement Marketing & Communications at St. Lawrence University. Prior to this, they worked as a Freelance Strategist & Copywriter at karenbedardwrites.com. Bedard also co-founded Three Needs Creative, LLC, where they held the role of Creative Director and collaborated with design partners to deliver creative strategies, marketing campaigns, and messaging platforms.

Karen'sprevious roles include working as a Strategy Director at ChaseDesign, where they developed communication strategies and led website redesigns. Karen also worked at SharkNinja as the Director of Digital Strategy & Activation, where they built an in-house creative agency and developed brand positioning for product launches.

Bedard has also worked at Vistaprint as an Associate Creative Director, overseeing a global team of copywriters and co-creating the brand's personality and visual identity. Prior to that, they served as an Associate Creative Director / Copywriter at Arnold Worldwide, where they led creative campaigns for clients such as Ocean Spray and Royal Caribbean.

Earlier in their career, Bedard worked as a Copywriter at Digitas, where they collaborated with art directors and worked with clients such as OnStar and General Motors.

Overall, Bedard has a strong background in creative strategy, copywriting, and brand development, with a demonstrated ability to collaborate with cross-functional teams and deliver successful marketing campaigns.

Karen Morrissey Bedard holds a B.A. degree in English - Creative Writing from St. Lawrence University.