Randy Varela

Vice President Ecommerce at Staccato

Randy Varela currently serves as Vice President of Ecommerce at Staccato, a position held since September 2022. Prior experience includes a lengthy tenure at Callaway Golf, where Randy advanced through several roles, concluding as Senior Director of Digital. Responsibilities at Callaway encompassed managing digital marketing teams, overseeing B2C ecommerce web properties, and executing strategies for customer acquisition and online sales. Earlier roles also include Director of Digital Marketing and Creative Manager at Callaway Golf, along with positions at Leadplex and Pixeldust Interactive, focusing on web design and online marketing. Randy holds an Associate's degree in Visual Communication Design from Austin Community College.

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