Joachim Gerloff is an experienced professional in content management and SEO, currently serving as Manager Content & SEO at Stadtwerke Düsseldorf since October 2018. Previously, Joachim worked at TWT Online Marketing GmbH as an Onlineredakteur and SEO Manager from May 2014 to September 2018, focusing on SEO-texting, newsletter editing, social media management, project management, and SEO consulting. Earlier roles include Onlineredakteur positions at NEXUS Netsoft GmbH and Euroweb Group, emphasizing SEO-texting and online PR. Joachim holds a Master of Arts in Medienkulturanalyse and a Bachelor of Arts in Medien- und Kulturwissenschaften, both from the University of Düsseldorf.