Jo Dahlen is a seasoned marketing professional with extensive experience in strategic marketing and digital operations within the financial services industry. Currently serving as Senior Director of Martech and Digital Operations at The Standard, starting in March 2024, Dahlen previously held the position of Assistant Director of Communications at ELYON International from March 2023 to December 2023. Dahlen’s career at Securian Financial Group spanned nearly 20 years, culminating in the role of Senior Director of Solutions Marketing, where leadership of marketing strategy across multiple financial markets was a key focus. Dahlen also directed the integration of decentralized marketing teams and spearheaded various marketing initiatives in benefits and retirement sectors. Earlier experience includes a directorial role in Participant Communication at Wells Fargo, enhancing communications strategies for high-net-worth clients. Dahlen holds a Master’s Degree in International Administration from the School for International Training and a Bachelor of Arts in English Language and Literature from the University of Minnesota Morris.
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