Karla Martinez

Karla Martinez is a seasoned marketing professional with significant experience in content marketing and client management. Currently serving as a Sr. Content Marketing Manager at The Standard since September 2020, Karla oversees the creation and execution of marketing communication plans while establishing internal quality assurance processes and optimizing customer turnaround times. Prior to this role, as a Client Manager, Karla managed over 200 accounts, driving new business development and achieving notable revenue growth and high enrollment rates through effective marketing strategies. Earlier experience includes a Marketing Consultant position at Unum, where initiatives resulted in significant increases in renewal premiums and enrollment rates, and a B2B Marketing role at CUNA Mutual Group focused on sales enablement campaigns. Karla holds a Bachelor's Degree in Marketing from St. Ambrose University.