Anna Kimberly Vuong

Anna Kimberly Vuong is an accomplished marketing and digital transformation leader with extensive experience across various industries. Currently serving as the Head of eCommerce at Standards Australia since March 2021, Anna has a strong background in B2B sales, UX/UI, and growth strategies. Previous roles include Director of Marketing & Digital at Betta Concepts and Head of Marketing at BWS (Endeavour Group), where Anna spearheaded digital performance initiatives and customer engagement strategies. Anna's tenure at Meta as a Strategic Client Partner focused on retail transformation and mobile marketing, while earlier experiences at Woolworths Group and Kellogg Company involved leading digital transformation efforts in APAC. Education credentials include a Bachelor of Business from the University of Technology Sydney and several certifications in graphic design and machine learning.