Eric Engquist

Vice President, Marketing Operations & Digital Transformation at Starbucks

Eric Engquist serves as Vice President of Marketing Operations & Digital Transformation at Starbucks, leading a team of 100 and managing a substantial budget while overseeing omnichannel strategy and MarTech transformation. Previously, Engquist held multiple vice president roles at USAA, where responsibilities spanned marketing operations, brand management, and affinity marketing, achieving significant enhancements in agency contracts, ROI, and digital engagement. Engquist's earlier career includes serving as an Infantry Officer in the US Army, complemented by a Bachelor of Science from the United States Military Academy at West Point and an MBA from The University of Texas at San Antonio.

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