Eric Engquist is a seasoned marketing operations leader with extensive experience across multiple high-profile roles in large organizations. Currently serving as Vice President of Marketing Operations & Digital Transformation at Starbucks since June 2024, Eric oversees a 100-person team and manages $1 billion in annual operating and capital expenses, focusing on omnichannel strategies and MarTech transformation. Previously, at USAA, Eric held various vice president positions, including Head of Marketing Operations and Brand Management, where leadership of substantial teams and budgets facilitated significant operational efficiencies and brand initiatives. Eric's early career included military service as an Infantry Officer in the US Army, and Eric possesses a Bachelor of Science from the United States Military Academy at West Point and an MBA from The University of Texas at San Antonio.
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