Starbucks
Ron Crawford is senior vice president, Global Total Rewards and Partner Resources Service Delivery. In this role, Ron leads the strategy, growth and direction of Starbucks Benefits, Compensation and Service Delivery teams, ensuring that Starbucks is providing best-in-class programs and solutions that will enhance the experience, health, and well-being of all Starbucks partners (employees).
Ron first joined the Starbucks partner resources organization in 2011 as vice president, Global Benefits. In this role, Ron has helped lead the transformation of the company’s comprehensive benefits, strengthening Starbucks reputation as the industry leader and cultivating a reputation as one of the most creative people in the industry. Ron pioneered some of the company’s most popular and innovative benefits such as the Starbucks College Achievement Plan, Lyra mental health benefit, and Headspace and Spotify partnerships. He also led the groundbreaking expansion of benefits for transgender partners.
Originally from Portland, Oregon, Ron received his bachelor’s degree in mathematics from Pomona College in Claremont, California before moving to Seattle in 1988 to start his career as an actuary in the insurance industry. His experience sparked an interest and passion for the world of what was possible for employee benefits, which ultimately led him to Starbucks.
Starbucks
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Starbucks ethically sources and roasts high-quality arabica coffee. They are known as the leading roaster and retailer of specialty coffee globally. Starbucks purchases, roasts, and serves award-winning coffee to its millions of customers. Their food and beverage offerings include Italian-style espresso beverages, cold blended beverages, seasonal drinks, hot breakfast, lunch, snacks, a bakery, and premium teas. Additionally, they sell merchandise like tumblrs and mugs as well as gift cards for special occasions. In some stores around the world, they sell alcoholic drinks. In everything they do, they always live by their mission: to inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time. Founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker, Starbucks began as a single store front in Pike Place Market. Originally, they sourced their beans from Peet's Coffee & Tea. Eventually, Alfred Peet stopped supplying his own beans and began to train a new Roastmaster for the company. Following this transition, they sold the company in the 1980's to Howard Schultz who had Italian Coffeehouse aspirations. Originally a coffee bean store, Howard set out to make Starbucks an espresso-based coffeeshop and led much of the expansion of the franchise. With shifts in leadership over time, a decade was spent growing market share and defining corporate social responsibility. Starbucks went on acquire several operations as part of their strategy such as Seattle's Best Coffee, Torrefazione Italia, and The Coffee Connection. Today, Starbucks operates in the US, Canada, UK, Europe, and Asia with about 32,000 stores worldwide.