Caroline Gelgot

Caroline Gelgot is an accomplished professional in search marketing analytics, currently serving as an Associate Director at Starcom since January 2022, after holding the position of Search Marketing Analytics Manager. Prior experience includes a role as Search Engine Marketing Manager at Zuora and various positions at Metric Theory, where responsibilities encompassed managing SEM accounts, utilizing platforms such as Google Ads and Bing Ads, and developing performance tracking tools. Caroline's expertise extends to creating and optimizing a range of paid search campaigns, as well as executing comprehensive account analyses. Educational credentials include a Bachelor's degree in Marketing, International Business, Spanish, and Global and International Studies from Penn State University.