Denise Sims

Associate Director, Media Strategy/planning: Beyond Beer at Starcom Worldwide

Denise Sims is an accomplished media strategy and planning professional with extensive experience in the advertising industry. Currently serving as the Manager of Media Strategy/Planning for Michelob ULTRA at Starcom since August 2024, Denise previously managed media strategies for Budweiser, Busch Light, and Natural Light at Starcom from May 2022 to March 2024. Denise's career also includes roles at dentsu X as a Media Planning Manager for Advance Auto Parts, and at Starcom as a Senior Associate focused on Samsung's media strategy. Early experience encompasses positions at Mindshare, Interpublic Group, Gimme the Good Stuff, and Brooks Brothers, with a strong foundation in marketing and client management. Denise holds a Bachelor of Science in Marketing/Marketing Management from York College of the City University of New York and an Associate in Applied Sciences in Business Administration from Kingsborough Community College.

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