Guillaume Chevallier

Guillaume Chevallier is a seasoned professional in the advertising and technology sectors, currently serving as Directeur Délégué and Head of Innovation AdTech at Starcom since June 2017. In this role, Guillaume oversees Human Tech initiatives and collaborates with the AdTech Consulting Team to design innovative AdTech and data solutions. Notable achievements include leading efforts for the Positive Media Project at Publicis Media and co-founding Publicis Crew, a task force focused on new entertainment trends. Previous positions include Business Director at Maxus Global, where Guillaume managed a dedicated hub for Pernod Ricard across seven markets, and Global Account Director at KR MEDIA, handling major clients such as Groupe SEB and COVEA. Guillaume's experience also includes roles at Carat and a strong educational background, with degrees from institutions such as Ecole Polytechnique Executive Education and ISCPA.