Patricio Franco has a comprehensive work experience in the field of digital marketing and advertising. Patricio is currently working as the Head of Digital Marketing at StarMeUp, responsible for the marketing team in LATAM & USA. Their role involves creating and executing multidisciplinary marketing strategies for both regions and inspiring a customer-focused marketing team.
Prior to this, Patricio worked as a Sr. Digital Marketing Strategist at Globant. Patricio also held the position of Director de proyecto at SynupMedia, where they were responsible for media and sales planning strategies, branding and performance campaigns implementation, and management of platform partners and exchanges.
Patricio has also worked as a Digital Advertising & Marketing Strategist at Greenbond Meter, Gerente de marketing y operaciones at OnixOnline, and Digital Trading Manager at Zetanet. In these roles, they played strategic roles in media and sales planning, implemented and optimized campaigns, and managed various pricing models and marketing channels.
Earlier in their career, Patricio worked as a Trafficking & Optimization Coordinator at Harrenmedia and Trafficker Leader and Trafficker at Batanga Media. Patricio also served as a Trafficker de Italia at Admotion S.R.L and a Web Designer at Aszulado S.R.L.
Overall, Patricio Franco has acquired extensive experience in digital marketing, advertising, media planning, campaign implementation and optimization, and team management throughout their career.
Patricio Franco attended Escuela Modelo Devon from 1995 to 2009, where they obtained a Bachelor's degree in Ciencias sociales, exactas y naturales.
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