Keegan Meuer

Nestled in the vibrant heart of downtown, near the bustling University of Wisconsin Madison campus, our sports bar and restaurant, steeped in history and tradition, stands as a true UW Madison staple. Since our inception, we've been more than just a place to grab a drink or a bite; we're a part of the college experience, a haven where memories are made, and stories are told for years to come. As you step into our welcoming space, you'll immediately sense the rich heritage that permeates every corner. Vintage memorabilia adorning the walls, each piece telling a tale of legendary games and timeless university moments, create an ambiance that's both nostalgic and exhilarating. It's here where alumni reconnect with their youth and where current students create their own legacy. Our claim to fame? The World Famous Red Bratwurst. It's not just a meal; it's a tradition. Savored by generations, our Red Brats are a culinary embodiment of the spirit and energy of Madison. Perfectly grilled, bursting with flavors, and served with a side of lively sports banter, they're not just food; they're an experience. But we're not just confined to the walls of our historic location. Embracing innovation and the evolving needs of our community, we proudly extend our reach through national delivery. Imagine the joy of reliving those cherished college flavors anywhere in the country, a taste of Madison delivered right to your doorstep. For those on the go, our food truck brings the essence of SSB directly to you. Whether it's a local event, a university function, or just a regular day in Madison, our roaming kitchen ensures that no one misses out on enjoying our mouth-watering cuisine. And for those special occasions, our private event space offers the perfect backdrop. Be it alumni gatherings, graduation parties, or corporate events, our venue, steeped in the university's history, adds a unique charm to every celebration.