Reid Webster

Reid Webster has extensive work experience in the hospitality and technology industries. Reid is currently the Vice President Strategic Growth at StayNTouch, where they oversee the development and implementation of strategic initiatives to drive revenue and enhance guest experiences. Prior to this, Reid held the position of SVP of Partnerships & SaaS Sales - Advisor at LaaSie.AI, where they focused on connecting travelers with personalized gifts using machine learning technology.

Reid also served as the Vice President, Hotel Strategy & Solutions - SaaS at ADARA, Inc., where they played a key role in transforming loyalty, search, and booking data into actionable insights. Reid spearheaded the strategic direction for a new product line and pioneered an execution plan to scale the company's hotel data acquisition while maintaining GDPR compliance.

Before joining ADARA, Reid was the Worldwide Director of Supplier Partnerships at Travana, an HNA Group Company. In this role, they created a company-wide hotel and connectivity strategy and established a cross-functional organizational structure for the hotel team.

Reid also gained significant experience at Orbitz Worldwide, where they held various roles, including Regional Director and played a pivotal role in generating revenue and building relationships with top-selling hotels. Additionally, they worked as a Senior Account Manager at AE Business Solutions, where they consistently exceeded sales quotas by selling data center, disaster recovery, networking, and staffing solutions.

Earlier in their career, Reid served as an Account Manager at EMC Computer Systems and as a Senior Destination Manager at Mark Travel Corporation. In these positions, they demonstrated strong sales and negotiation skills while developing profitable pricing strategies and exclusive partnerships.

Overall, Reid Webster is a highly accomplished professional with a wealth of experience in strategy development, sales, and partnerships within the hospitality and technology sectors.

Reid Webster attended the Wisconsin School of Business from 1988 to 1993. During this time, they obtained a Bachelor of Business Administration (BBA) degree with a focus on marketing, psychology, and management.