Emmy Granström has a diverse range of work experience in marketing and corporate communications. Emmy currently serves as the Global Head of Marketing at SteelEye since January 2022. Prior to this role, they held the position of Marketing Director at SteelEye from May 2019 to January 2022.
Before joining SteelEye, Emmy worked at Cinnober Financial Technology as the Co-Head of Marketing and Corporate Communications. In this role, they were responsible for marketing and corporate communications for Simplitium and Minium, two subsidiaries of Cinnober Group. Emmy also played a key role in marketing and corporate communications for the Group. Emmy'sresponsibilities included driving product marketing, digital strategy, content planning and creation, online advertising, social media, analytics, and SEO.
Emmy also gained experience at Simplitium, a part of Cinnober Group, where they served as the Marketing Director. Emmy focused on strengthening the firm's brand, messaging, and digital presence, with a particular emphasis on building out Simplitium's marketing presence in the UK. Emmy also held positions as Marketing Manager and Customer Support Manager at Simplitium.
Additionally, Emmy worked at Natterbox Limited as a Customer Success Manager, where their responsibilities included ensuring overall customer success and satisfaction. Emmy designed and implemented a Customer Care Program to enhance customer satisfaction as the company grew. Emmy also worked as a Marketing Assistant and Sales Support at Natterbox Limited.
Emmy's earlier professional experiences include roles as an Intern at Natterbox Limited, a PAL Mentor at Kingston University where they provided mentoring and academic support to students, an Administrative Assistant for the Business School Marketing Team at Kingston University, a Sales Assistant at Amro Real Estate Partners, a Shop Assistant at Nordic Style, and a Digital Marketing Intern at M2M.
Overall, Emmy Granström has developed a strong background in marketing, corporate communications, and customer success through their various roles in different organizations.
Emmy Granström completed their International Baccalaureate at the International School of Brussels from 2008 to 2011. Emmy then pursued a Bachelor's degree in Business Studies at Kingston University from 2012 to 2015. In 2021, Emmy obtained a Mini MBA in Marketing through the Marketing Week Mini MBA program with Mark Ritson.
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