João de Freitas Neto

João de Freitas Neto is an experienced design professional with a strong background in user experience (UX) and information architecture. Currently serving as Executive Experience Design Manager at Stefanini Brasil since April 2021, João has also held positions such as Executive UX Design Manager at Gauge and Gerente Executivo de Design UX at Vivo (Telefônica Brasil), where significant contributions included creating a digital Style Guide and overseeing the design team for the Meu Vivo platform. Previous roles include UX Lead at CI&T and 3yz, where João championed best practices in UX and led teams in developing creative marketing strategies. João's career began as an Information Architect at Facilit Tecnologia and W3Haus, contributing to major projects, including various government portals and the Petrobras portal. João holds a specialization in Strategic Design from Unisinos and has a solid educational foundation with degrees from Centro Universitário Internacional UNINTER and Faculdade Marista Recife.