Michelle Dobson

Michelle Dobson is an experienced marketing professional currently serving as the Head of Brands for The Stepstone Group in South Africa, overseeing brand development and communication for the company's online recruitment platforms Pnet and CareerJunction. With over 20 years in the marketing sector, Michelle founded MD Marketing Solutions, targeting focused marketing strategies for SMEs. Previous roles include Managing Director at LUMEN Digital Marketing, Marketing Manager at RCS, and Senior Brand Manager at adidas South Africa, where key responsibilities involved brand positioning, digital marketing, and customer acquisition. Michelle began her career at British Airways, transitioning from a Call Centre Agent to various marketing roles. Michelle holds a Bachelor of Business Administration in Marketing and several diplomas in digital marketing and strategy.