Niels Hermsen is an experienced executive with a proven track record in driving commercial success, specializing in strategic leadership and global market expansion. Niels has held various leadership roles, including CCO and VP of Sales at stichd, where they are responsible for the organizational commercial strategy. Prior to that, Niels worked at Puma SE, serving in multiple retail management positions across Benelux and Nordic regions, as well as leading retail operations at Dobotex International. Niels is currently pursuing education at Raayland College Venray and Fontys Hogeschool.
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