Dennis Messemaker

Dennis Messemaker is a seasoned professional in conversion rate optimization (CRO) and product strategy, currently serving as a Product Conversational AI & CRO specialist at Stichting Achmea Rechtsbijstand since February 2021. Previously, Dennis held various roles, including CRO specialist and Product Owner at Efteling, where responsibilities included establishing CRO processes and optimizing digital sales and services. With a background in online marketing and account management across multiple organizations, such as Partout digital native agency and Holland Casino, Dennis has successfully managed key accounts and developed digital strategies. Educational credentials include certifications in product ownership and SEO marketing, alongside foundational studies in commercial economics and VWO.