Jente De Ridder

Jente De Ridder is a seasoned marketing and data professional with extensive experience in digital analytics and education. Currently serving as a Think Tank member at BAM - Belgian Association of Marketing, Jente contributes to advancing technological understanding within the Belgian marketing sector. As Co-Founder and Data Strategist at Stitchd, Jente leads efforts to make digital data actionable for organizations. Jente also imparts knowledge as a Lecturer in Marketing Analytics at Thomas More, helping students explore the benefits of data-driven marketing. Additional roles include co-organizing MeasureCamp Brussels, leading web analytics teams at Essent, and providing consulting services to various organizations such as AG Insurance and VRT. Jente's educational background includes a Master’s degree in Strategic Communication from KU Leuven and a Certificate in Digital Leadership from Vlerick Business School.