Storyland Studios
Priscilla Arechiga is an experienced project manager currently working at Storyland Studios since July 2021. Prior to this role, Priscilla served as the Communications and Events Coordinator at Crossroads Christian Church from May 2018 to June 2021, where responsibilities included managing communication with ministries, coordinating large-scale events, overseeing project management systems, and collaborating with creative teams. Additional experience includes positions as a College Young Adults Coordinator and Barista at Starbucks, and as a Park Greeter with The Walt Disney Company. Priscilla is pursuing a Bachelor's Degree in Communication Studies at California Baptist University, expected to graduate in 2024, having previously studied at California State University-San Bernardino from 2013 to 2016.
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Storyland Studios
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Storyland Studios has a Walt Disney Imagineering heritage. Many of our creative leaders spent the early part of their careers bringing immersive experiences to life in Disney parks, or leading out marketing efforts for Disney across the world. We're in the business of Experience Design, creating connected brand stories and bringing them to life through spatial and interactive storytelling. We Imagine, Design and Create three dimensional stories that lift the spirit. We do this through our inter-connected and interdependent disciplines; Strategic Storytelling Imagining and developing powerful strategies through; brand architecture, positioning and personality, strategic marketing, messaging and tone of voice, brand culture design and training, brand guidelines, production and launch implementation. Spatial Storytelling Designing immersive environments through; master-planning, architecture, attraction design, immersive theming, interior design, place-making and identify graphics, way-finding, digital integration and augmented reality. Interactive Storytelling Using cutting edge technology to build story-interactions which create lasting memories through; custom web development, UI and UX design, Database and systems integrations, API development, content strategy, augmented reality and new media. We believe The best stories always have dimension; layers of connection that create depth and meaning. This is experienced as stories within a story. Our 3-dimensional storytelling process is a methodology of discovery that enables our team to unearth these layers. We always seek to: Discover the Setting... Define the Character... Uncover the Plot... Articulate the Big Idea...