Kim van Dongen

Performance Marketing Manager at Storytel

Kim van Dongen has a diverse work experience spanning multiple industries and roles. Kim currently works at Storytel as a Performance Marketing Manager, a position they have held since March 2021. Prior to this, they worked at Daniel Wellington as a Global Digital Marketing Specialist from May 2019 to March 2021, where they were responsible for paid social media marketing on a global scale. Kim also managed junior specialists, developed strategies for various social media platforms, and handled external media agency partnerships.

Before Daniel Wellington, Kim worked at Mindshare as a Nike EMEA Paid Social Media Advertising Specialist from June 2017 to April 2019. In this role, they managed Nike's social media campaigns in the EMEA markets and made strategic decisions to optimize campaign performance. Kim also worked at Nike as a Social Media Support Specialist NL and a Consumer Experience Intern, where they managed community management activities, conducted consumer insight reports, and supported knowledge and quality initiatives.

Kim's earlier experience includes an internship at Brookz, where they managed social media accounts, created newsletters, performed competitor analyses, and managed the website. Kim also worked as an Administrative/Student Assistant at Leiden University Medical Center and held sales assistant roles at Perry Sport and Men_At_Work.

Overall, Kim van Dongen has developed expertise in performance marketing, global digital marketing, social media advertising, community management, and administrative support.

Kim van Dongen has an impressive education history. Kim obtained their Master of Science (MSc) degree in Economic and Consumer Psychology from Leiden University between 2014 and 2016. Prior to that, they completed their Bachelor of Science (BSc) degree in Psychology at the same university from 2011 to 2014. Kim's earlier education includes their attendance at Coornhert Lyceum from 2004 to 2010, where they pursued VWO (pre-university education) without obtaining a specific degree.

In addition to their academic achievements, Kim has also obtained some valuable certifications. In October 2020, they obtained the certification for "Snapchat Advertising Essentials" from Snap, and in July 2020, they received a certification in "The Fundamentals of Digital Marketing" from Google Digital Garage. These certifications demonstrate their commitment to continued learning and professional development in the field of marketing and advertising.

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