Lado Bitsadze

Global Head of Digital Marketing at Storytel

Lado Bitsadze has extensive experience in various roles within the field of marketing and project management. Lado is currently working as a Global Performance Marketing Manager at Storytel, a position they started in May 2023. Before that, they were a Growth Marketing Manager at Twigeo from June 2022 to May 2023, and a Junior Growth Marketing Manager from June 2021 to June 2022. Lado also worked as a Project Officer at the United Nations Association of Georgia from October 2020 to February 2022. Prior to that, they had sales associate roles at Tours & Tickets | Stockholm from March 2018 to May 2020 and at Red City Buses AB from May 2018 to February 2019. Lado's earlier experience includes being an Academic Director at the Georgian Institute of Non-formal Education from December 2015 to August 2017, as well as an Education Program Coordinator at Identoba from 2015 to 2016.

Lado Bitsadze started their education in 2017 at Stockholm University, where they pursued a Bachelor of Science degree in Business Administration and Political Science, completing it in 2020. In 2020, they enrolled at Georgian Technical University to pursue a Master of Science degree in Artificial Intelligence, which they expect to complete by 2022. Following that, Lado will be attending Linnaeus University to pursue another Master of Science degree in Social Media and Web Technologies from 2022 to 2024.

Lado has also obtained various certifications to supplement their education. These include the LinkedIn Certified Marketing Insider from LinkedIn in February 2023, the Amazon DSP Campaigns Certification from Amazon in August 2022, the Google Digital Marketing & E-commerce Certificate from Coursera in July 2022, the Meta Certified Discovery Commerce Specialist from Meta in April 2022, the Google Project Management Certificate from Google in October 2021, the Adjust Certified Solutions Partner from Adjust in August 2021, the Ads Manager Campaign Activation from Snap Inc. in August 2021, the Apple Search Ads Certification from Apple in August 2021, the LinkedIn Marketing Solutions Fundamentals from LinkedIn in August 2021, the SEO for Social Media from LinkedIn in April 2021, the Scrum IT Project Management from Mindworks in April 2021, the Front End Libraries from freeCodeCamp in March 2021, the JavaScript Algorithms and Data Structures from freeCodeCamp in February 2021, the Responsive Web Design from freeCodeCamp in February 2021, the Introduction to Computer Science in JavaScript (Golden) from CodeHS in January 2021, the Content Marketing: Social Media from LinkedIn in February 2020, the Facebook Certified Media Buying Professional from Meta in November 2021, the Google Ads Apps Certification from Google in August 2021, the Google Ads Display Certification from Google in August 2021, and the Google Ads Search Certification from Google in August 2021.

Location

Stockholm, Sweden

Links

Timeline

  • Global Head of Digital Marketing

    January 2, 2024 - present

  • Global Performance Marketing Manager

    May, 2023

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