Strategic Marketing
Joey Tamburrano is an accomplished Area Sales Manager at Strategic Marketing, SM, since September 2014, specializing in direct marketing for automotive dealerships through the use of data analytics to enhance customer retention and market share, achieving industry-leading ROI. Prior to this role, Joey served as a Marketing Service Representative at Epsilon from 2010 to August 2014, where responsibilities included servicing marketing programs for auto dealerships by analyzing data reports and presenting additional options. Joey began the professional journey as an automotive technician at McGrath Lexus Of Westmont from January 2002 to November 2010, focusing on vehicle maintenance and diagnostics based on customer-reported issues.
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Strategic Marketing
Strategic Marketing is a data-focused automotive marketing firm that develops innovative, omni-channel programs. Since 1995, we have developed a reputation for leading the industry with our innovative platforms. We have built a strong reputation of success as a 16-time winner of the Dealer’s Choice Award in Auto Dealer Monthly magazine. Through determination and drive, we have blossomed into an entity that continuously pushes the envelope in the direct mail industry. We have become leaders who are “benchmarked” daily by our competitors for comparison. Teamwork: Our goal is simple. We want to be the best. After 28 years in business, we have found the perfect formula – it takes the Right Data, Right Message, Right Process, and to make it all come together you have to have the Right People. Drive: We are driven. We know how to compete, but it’s not all fun and games. We have a work-hard, play-hard mentality, and have fun while we are working. Our founder and CEO, Todd Strause, began with very limited resources, a few clients who believed in him and an extraordinary vision. Today, we are introducing products that have taken back some of the critical basics of marketing, combined with innovative technology to increase sales and ROI for our clients. We firmly believe to be successful you must have these critical components. We must follow through with our commitments, exceed customer expectations and bring innovative ideas to our clients to help them thrive in their marketplace. In addition, we believe you must exhibit honesty, integrity and trust to develop strong partnerships with our clients and vendors.