Strategir
Sophie has a strong expertise in the field of fragrances, cosmetics and luxury products, especially in fine fragrances. Her focus is on listening to and defining what the product experience conveys in terms of emotion and sensory distinctiveness. This is to match the fragrance with brands and marketing objectives.
Sophie comes from the Haute-Savoie but has lived at Arcachon for 20 years. If you need tips for a mountain or sea holiday, please contact her!
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Strategir
Strategir is a full service independent market research company specialising in research in FMCG and luxury products. Head office is in Bordeaux, France and offices in Germany and UK.