Molly Fernandez

Molly Fernandez is a Growth Marketing Specialist focused on retention at Strava since June 2025. Previously, Molly held various positions at Book of the Month, starting as an Associate in Strategic Initiatives and advancing to Senior Associate in Member Experience between January 2022 and May 2025. Prior experience includes serving as an Associate Project Manager at Burke, Inc. from July 2020 to December 2021, and a Strategy Intern at Curiosity in the summer of 2019. Academic contributions include roles as an Undergraduate Research Assistant and Undergraduate Student Researcher at the Gatton College of Business and Economics, where Molly conducted studies on financial decision-making and consumer behavior. Educational background includes a Bachelor of Business Administration in Marketing and a Bachelor of Arts in Psychology from the University of Kentucky, completed in 2020.