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Shireen Afkari

Senior Manager, Growth Marketing - Retention at Strava

Shireen Afkari is a seasoned marketing professional currently serving as Senior Manager of Growth Marketing - Retention at Strava since April 2025. Previously, Shireen held notable positions at Credit Karma, including Senior Growth Marketing Manager and Growth Engagement Manager, where leadership on the Auto Loans revenue marketing team led to significant channel contributions and member engagement. As VP of Marketing at Obj-She, Shireen focused on empowering women and addressing gender diversity challenges. Earlier experience at Pandora involved optimizing CRM marketing strategies, resulting in substantial increases in active users and revenue. Shireen’s career commenced at The Clorox Company and has included roles in content marketing and journalism, complemented by a B.A. in Psychology and Communication from the University of California, Davis.

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