Struck Capital
Gordon is the Chief Design Officer of Struck Studio. Prior to Struck, Gordon was a design leader at Lyft for multiple consumer-facing teams. He specialized in zero to one initiatives, leading design and product strategy across redesigns of the Lyft app, building the physical and digital experiences for Lyft Rentals, and exploring new verticals.
As a self taught designer, he believes mentorship is an essential part of a team’s growth. To this end, he started and grew the Lyft Product Design mentorship program to over 100 participants. In this same vein, he also served as a Design Mentor at Andreessen Horowitz for multiple years prior to joining the Struck team.
Earlier in his career Gordon worked across art and technology. He was the first designer at Kamcord, a consumer mobile application acquired by Lyft Inc.
Gordon graduated from U.C. San Diego.
Struck Capital
Struck Capital is a next-generation seed-stage venture capital firm based in Los Angeles. They support visionary founders that leverage core technology innovation to tackle the world’s largest problems. They lead seed investments sourced idiosyncratically through their robust network.