Alicia McGinnis-Smith

Marketing and Brand Development Manager at Studio Brand Collective: A Marketing and Branding Agency

Alicia McGinnis-Smith has a diverse work experience in marketing and communications. Alicia began their career as a Marketing/PR Intern at the Museum of Fine Arts, Houston in 2010. Alicia then worked as a Marketing and Communications Intern at Houston Engineering, Inc. from 2011 to 2012. During this time, they collaborated with the Director of Marketing to execute campaigns and monitor results. Since 2012, Alicia has been employed at Studio Brand Collective as a Marketing and Brand Development Manager. In this role, they are responsible for planning and directing marketing efforts, conceptualizing strategic initiatives, and implementing campaigns. Alicia also oversees internal campaigns, including advertising, digital marketing, social media, and event production.

Alicia McGinnis-Smith attended the University of Houston from 2008 to 2012, where they earned a Bachelor's degree in Business. Alicia'sdegree was focused on Marketing/Marketing Management, General.

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Previous companies

Museum of Fine Arts, Houston logo

Timeline

  • Marketing and Brand Development Manager

    December, 2012 - present