Carmen Ceballos Martínez

Carmen Ceballos Martínez has extensive experience in digital marketing, particularly in SEM and social media performance. Currently serving as General Director at Súmate | Marketing Online since October 2017, Carmen has also held roles as Operations Director and SEM Consultant. Previous positions include Operations Manager at makingSEM and Freelance SEM & Social Ads Consultant. Carmen initiated the Digital & Mobile Performance department at Smartup_es and has a strong background in digital strategy development, campaign optimization, and performance analysis, having worked with leading companies such as Omnicom Group, Iahorro.com, Performics, and Publicis Groupe España. Carmen holds a degree in Advertising and Public Relations from the University of Wales and has completed an advanced course in media.