Martha Hernández Amarís

Martha Hernández Amarís has extensive experience in marketing and communications. Martha started their career as a Practicing Copywriter at DDB in 2006 and later worked at Marca Registrada as a Creative Copywriter/Planner. During their time at Marca Registrada, they developed strategies that improved the efficiency of creative work. Martha also worked at RAPP as a Creative Copywriter, where they were responsible for planning relational marketing campaigns for Carulla, achieving significant sales success. In 2010, they joined the University of the Andes as an Advisor-Assistant, where they coordinated marketing plans and assisted in the editing of academic publications. From 2011 to 2013, they served as the Planning Director at Aguayo Publicidad, where they created the Planning Department and developed marketing and advertising plans for various clients. Martha then moved to Jimeno Acevedo & Asociados, where they were a Senior Consultant for communications and marketing, working with major clients such as Citibank, PricewaterhouseCoopers, and Huawei. In 2016, Martha joined KPMG en Colombia, first as the Head of Digital Marketing and later as the Head of Marketing and Communications, leading teams and managing marketing strategies and agency relationships. Currently, Martha is the Marketing Director at Summar Financial, LLC, where they are responsible for directing the marketing efforts of the company.

Martha Hernández Amarís completed their education in a chronological manner. In 2001, they enrolled in the Universidad Autónoma de Occidente, where they pursued a degree in Publicista (Communications Advertising). Martha remained there until 2006, successfully completing their degree.

In 2006, Martha obtained a certification in Programación Neuro Lingüística from ASEIA, which indicates their proactive approach towards further developing their skills and knowledge.

Later, from 2008 to 2010, Martha attended the Universidad de Los Andes, where they pursued an MBA in Administración (Administration).

Based on the provided information, Martha's education history includes a degree in Publicista from the Universidad Autónoma de Occidente and an MBA in Administración from the Universidad de Los Andes. Martha also obtained a certification in Programación Neuro Lingüística from ASEIA in 2006.