Elsa Cerqueira

Elsa Cerqueira has worked at Sumol+Compal since 2006, holding various marketing and brand management roles. Elsa currently serves as a Customer Marketing Manager for the OFF Trade Channel, overseeing the implementation of international guidelines and development of local strategies to enhance brand relevance and expansion. With a background in Economics from ISEG - Lisbon School of Economics & Management, Elsa is experienced in trade marketing strategies, promotional planning, and budget control within the beverage industry.