Ariana Sverdlik is an accomplished marketing professional with extensive experience in brand strategy and communications. Currently serving as the Global Head of Brand at SumUp since October 2019, responsibilities include overseeing global brand marketing activities, collaborating across various teams, and managing brand strategy from development to execution. Previous roles include Brand & Communications Lead and Senior Brand Strategist as a freelancer, Brand & Marketing Strategy Director at AKQA, and Senior Social Media Editor at WNET New York Public Media, showcasing a strong background in strategic planning, digital marketing, and social media management. Ariana holds a dual degree in Political Science and Journalism from Boston University.
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