Nick Starikov

Nick Starikov, PhD, is an experienced professional in marketing analytics and insights, currently serving as the Manager of Marketing Analytics and Insights at Sun Life since July 2022. Previously, Nick held the position of Senior Consultant in Digital Optimization and has also worked as the Director of B2B Marketing at Yandex, as well as Manager of Digital Optimization at Rogers Communications. Additional experience includes roles such as Senior Manager in Small and Medium Business Marketing at ЦИАН ГРУПП and Senior Manager of Customer Loyalty at X5 Retail Group. Nick has also contributed to the Sochi 2014 Organizing Committee as a Manager of Operations and served as an Account Manager at Orange Group. Early career experience includes working as an Assistant to the Analytical Department at Business Analytica. Nick holds a Doctorate and a Master's degree in Human and Economic Geography from Lomonosov Moscow State University.