Regina Reikko

Regina Reikko is an experienced Account Executive with a strong background in the cosmetics industry, currently working at Sunday Riley since July 2021. Prior to this role, Regina held similar positions at ELEMIS from April 2019 to July 2021, BECCA Cosmetics from June 2016 to April 2019, and Smashbox Cosmetics from July 2013 to June 2016, where Regina also served as an Area Artistry Trainer. Earlier experience includes serving as a Business Manager for Smashbox at Nordstrom from April 2010 to July 2013. Regina excels in planning and executing events and promotions to boost sales, alongside collaborating with merchandising teams to enhance customer experience.