Trudie McNicholl

Trudie McNicholl is an experienced CFO and consultant with a background in the creative and digital marketing sectors. Since February 2020, Trudie has served as CFO for Sunshine and has been the Founder and Consultant CFO at Tru Growth Advisory since March 2015, providing strategic consultancy to SMEs. Additional roles include part-time CFO positions at Space Doctors and R/GA, and previous CFO experiences at ZPB Associates and Engage Works Ltd. Trudie's career also includes positions as Consultant Director at Waypoint Partners and CFO for Droga5 Europe, Beattie McGuinness Bungay, as well as Head of Finance at SapientNitro, where Trudie contributed to the agency's global expansion.