Michele Alisa James

Director, Global Consumer Insights - American Whiskey, Jim Beam

Michele Alisa James currently serves as the Director of Global Consumer Insights for American Whiskey at Suntory Global Spirits since February 2024. Prior to this role, Michele held the position of Director of Global Consumer Insights for the Tequila Portfolio at Beam Suntory from September 2021 to February 2024. Previous experience includes leading consumer insights for Jameson, Martell, Avion, and Altos at Pernod Ricard USA from October 2015 to September 2021, and multiple roles at PepsiCo, culminating as Insights Director for Away From Home Innovation in Beverages, Culinary & Equipment from February 2009 to September 2015. Early career roles included Market Research Manager at Forest Laboratories and Colgate-Palmolive, along with a position in market research at JPMorganChase, and an internship at Charles Schwab. Michele possesses an MBA in Marketing and Finance from Carnegie Mellon University - Tepper School of Business and a Bachelor's degree in Psychology from Vassar College.

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