Crystal Coburn

Crystal Coburn is a seasoned digital marketing professional with extensive experience in managing marketing operations at Sunwing since June 2015. In the role of Manager, Digital Marketing Operations, Crystal oversees the development and maintenance of marketing automations and manages channel reporting and insights. Previously, as an Email Marketing Administrator, responsibilities included collaborating on email campaign execution, segmenting and personalizing content, conducting A/B testing, and reporting email performance. Crystal's career in customer support and process management spans several roles at WIND Mobile, including Team Manager - Process & Support and Quality Assurance Specialist. Crystal began in sales at TELUS, and holds a Bachelor of Arts in Kinesiology and Exercise Science from York University and a Certificate in General Arts & Science from St. Clair College.