David Via

Visiting Assistant Professor, Music Business at SUNY Potsdam

David Via has held various high-level positions in sales and marketing within the music industry, working for companies such as LOUD Audio, LLC, D'Addario & Company, Inc., and SKB Cases. David has an extensive background in developing global branding and marketing strategies, resulting in significant sales growth. David also has experience in academia, serving as an Adjunct Professor of Business at Southern New Hampshire University and a Visiting Assistant Professor at SUNY Potsdam. David holds a Bachelor of Science in Music Business from Millikin University, a Master of Music from Northwestern University, and an MBA in Entrepreneurship/Entrepreneurial Studies from Babson F.W. Olin Graduate School of Business.

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