Janine Richards

Janine Richards is a dynamic and results-driven CRM Marketing Manager with over 4 years of experience in developing and executing impactful CRM marketing strategies across various channels, including Email, WhatsApp, SMS, and In-App Mobile. Currently serving as the CRM Manager at Superbalist since January 2025, Janine has previously worked at MWEB as a CRM Marketing Specialist, where strategic campaign execution enhanced customer engagement. Experience includes roles at RSAWEB focusing on outdoor advertising and brand activations, a freelance marketing management position at Opulent Containers, and brand activation management at Tradeway and Urban Striker. Janine holds a Bachelor’s Degree in Marketing from Cape Peninsula University of Technology and has completed various marketing certifications throughout the educational journey.