Superman Services is a digital marketing agency that only works with home service companies. Pest control, plumbing, HVAC, painting, pressure washing, window cleaning, landscaping. We don't take ecommerce, we don't take SaaS, we don't take restaurants.

Our founder built The Bugman Pest Control to $1.5M a year with a team that runs without him before starting Superman, so when we talk about marketing we're talking from the operator's side of the desk. A first-time caller has a real number attached to them. Your close rate matters more than your lead count. And ranking #1 on Google doesn't help you if the CSR can't book the call when it comes in.

Most of our clients are owner-operators between $100K and $500K when they start with us. The ones that have been with us a year are doing 7 figures. They came in knowing they needed to be stronger online and most of them had already been burned by an agency that didn't understand their industry.

What we do is local SEO, Google Business Profile, content, and websites. But every plan we put together starts with how your business actually runs day to day — your capacity, your average ticket, where you'll drive to, and what your slow months look like. Marketing that ignores any of that just wastes money.

We get it because we've done it. We've hired techs, built routes, listened in on CSR calls, and chased a truck down to fix a no-show. When we tell you where your marketing dollars should go, it's because we already spent our own figuring it out.

Based in Calgary and Vancouver. We work with home service businesses throughout North America.

Superman Services

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Superman Services

Org chart

Teams

Offices

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