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Dave McGregor

Co-Founder at Supernova Search

Dave McGregor is a seasoned professional in the marketing and business development sectors, currently serving as Co-Founder of Supernova Search since February 2025, where innovative strategies are developed to address the evolving landscape of digital marketing. Prior experience includes pivotal roles at Figured, where McGregor held multiple titles including Director of Growth for territories including New Zealand, the UK, Ireland, and Canada, driving sales and efficiencies for agricultural clients. As a co-founder and Managing Director at Helping Hands Work, a recruitment platform for the hospitality and retail industries, McGregor facilitated rapid staffing solutions. Earlier roles also feature leadership in marketing initiatives at ReachLocal Australia & New Zealand, and experience in internet marketing consultancy. McGregor’s career began in the hospitality sector, shaping marketing strategies at The Southern Cross Garden Bar and Restaurant and co-owning The Booking and Savings Guide. McGregor holds a Bachelor of Marketing and Commercial Law from Victoria University of Wellington.

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Supernova Search

Supernova Search is a modern digital marketing agency that integrates AI and data-driven strategies into every campaign - delivering smarter, faster, and more measurable results for our clients. We are built to offer more value, more transparency, and more performance than traditional agencies, without the middle layers or inefficiencies. Founded by experienced marketers and former agency leads, we help ambitious businesses grow through cost-effective digital strategies that actually work. Every campaign is overseen by senior specialists and supported by real-time reporting, so you always know where your investment is going. Our services span the full digital spectrum, including: - Search engine optimisation (SEO) - Google Ads and paid media campaigns - Social media strategy and content - CRM and automation - Website design and development - Conversion rate optimisation (CRO) - AI and data integration - Strategy and consulting We do not offer packages or cookie-cutter solutions. Every engagement is tailored to your business needs, goals, and market conditions - backed by ongoing testing, refinement, and performance tracking. At Supernova Search, we combine strategic thinking with cutting-edge technology to help you scale smarter, not louder. Whether you are a local business or a fast-scaling brand, we are here to maximise your digital return - without the fluff.


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