Frédéric Peytié currently serves as Regional Sales Director at SurfCleaner AB, overseeing commercial expansion across diverse regions including France, the Middle East, Southeast Asia, Africa, and the Americas. With a robust background in international business development, Frédéric previously held key positions such as International Business Development Executive and General Sales Manager at Habia Teknofluor AB, and Senior Sales Manager EMEA at Shoppa. Frédéric has extensive experience in sales and marketing roles within various companies such as ITAB Shop Concept Sweden AB, Aritco Lift AB, and Sievert AB, where responsibilities included market development, distributor relations, and strategic planning. Frédéric holds a BA in Marketing Management from ESM, Ecole de Management et de Communication, and a Certificate in Digital Marketing from IHM Business School.
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